We preserve six acres of land for every one acre we use for business operations, equating to half a million acres dedicated to the protection of endangered species and other wildlife. ![]() We are committed to protecting the planet for generations to come. Within our own industry, 350,000 employees across the diamond world are committed to following our Best Practice Principles, an industry-leading set of standards defining responsible business, social conduct and our industry-leading ethical standards. By 2030, we will support 10,000 female micro-entrepreneurs and 10,000 girls in Science, Technology, Engineering, and Mathematics (STEM) programmes.
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